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How to Start an Event Planning Business Want to become an event planner but not sure how to start your own event planning business? Find out how to start this business in our step-by-step guide.
- 1 Education Needed To Be An Event Planner
- 2 Building A Portfolio As An Event Planner In Nigeria
- 3 Fall For You
- 4 The 6 Event Planning Skills You Need To Succeed
Education Needed To Be An Event Planner
Some people get a lot of personal and professional pleasure from making big events and days even more special for those who attend. If you have the hospitality itch, and if you enjoy solving complex problems and making big days run smoothly, you may have a future as a professional event planner.
Building A Portfolio As An Event Planner In Nigeria
But whether you choose to work alone or with a small team, starting an event planning project is no small task. Today, let’s explain how to get started with event planning step by step.
Event planning is the art (and sometimes science) of event planning, organization, coordination and execution. When a big, important event needs to go smoothly, it’s time to call in an event planning service or manager.
Event planners are essential service providers who can ensure that the production and execution of events runs smoothly. They do these services for trade shows, big events, non-profit shows and much more.
Event planning is very important to ensure that the above and other important events run smoothly, especially so that the most important guests can enjoy themselves.
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The event industry, both for wedding planning and other events, requires good communication skills. Additionally, a bachelor’s degree in public relations or related fields would be helpful, but not required. Let’s analyze this type of work and costs.
Consider a typical wedding example. Many engaged couples hire event planners or event planning services to coordinate, organize and execute their wedding plans. This way, the couple can enjoy their special day and focus on the wedding instead of worrying about things like food, packing and throwing away fancy guests. Instead, the wedding planner takes care of this.
Also, some events are so complex – especially those with hundreds or more guests – that it is impossible to properly plan and organize them without the help of a professional. Skilled, experienced event planners know how to organize groups of people, how much food to serve and other details that can make or break a special event.
You can consider becoming an event planner if you love parties and the joy of planning a complex event and executing it well. Designers often have to deal with multiple moving parts at the same time. Many event planners have a background as executives or managers in other companies. You should become an event planner or start your own event planning business if you feel you enjoy this type of work.
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It is also important to note that event planning often requires you to work on weekends or holidays (since these days people have free time to organize and hold events), as well as dealing with chaos, sometimes confusing work and competing ideas. You should also consider getting a certification for your event planning career as it can help you gain your professional knowledge and attract more job opportunities. Meeting Professionals International (MPI) is an organization that lists degrees and certificates from colleges and universities. The right certificate or certificate can lead to more job opportunities and even a path to higher salaries.
Alternatively, try becoming a CSEP or Certified Special Events Professional or CMP or Certified Convention Manager. Both are given by MPI or ISES (International Special Events Society), which shows your skills and distinguishes you as a professional events manager.
Now that we’ve covered the basics, let’s get into the steps you need to take to start your event planning project:
Your first step is to run your business and do the right paperwork. You must start a business plan, which will include information such as:
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You’ll also want to get an EIN, or employer identification number. This allows you to hire staff for your event planning service if you want to down the road later.
Then do some market research and choose the market you want to serve. For example, if you want to specialize in weddings, you should research your target market to find out how much you can charge for your services, what is involved and what you need to have. experience in what.
By doing some research in advance, you won’t make your first events too overwhelming. You will also know how much you need to market your event planning service to be competitive with other services in the area.
When starting an event planning business, you will need to consider startup costs. Working from home or working on your own will be less expensive than hiring (salaried) employees.
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However, if you want to expand your event planning business, you will need additional equipment, business premises such as an office or warehouse, and more. All of these things can add up, affecting the type of business you start.
Remember that you can always scale your business after you hire a freelancer. For example, you can start as a one-man event planning service that caters to small events that you can host. After you save money from other successful projects, you can hire a few workers and rent a warehouse for your equipment, such as cameras, chairs and more.
In order for your event planning project to be successful, you must fully understand the nature of the project involved and understand whether you need to hire staff.
There is a lot of work involved in planning even the smallest event. Fortunately, as you gain experience, you will have the skills to anticipate and complete this task.
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In general, the bigger the events you want to manage and coordinate, the more employees you need to hire. Sometimes you can’t be everywhere at once! Consider hiring staff if you have the money to do so; this will allow you to plan events for large groups of people and make more profit.
How you shop for your event planning business will affect how often you get inquiries. You can choose your pricing structure and pricing base based on factors such as:
Once you have all your ducks in a row and know how to charge your clients, you can start marketing your event planning service. Do this online with Google PPC (pay-per-click) advertising, social media marketing and other efforts. Don’t hesitate to use marketing tools, such as posters or TV commercials.
As you can see, starting the event planning process is all about preparation and careful thought. If you plan everything well, your event planning project will start well, and you will get the first group of customers quickly.
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Event planners manage events of various sizes and types from end to end. Some event organizers choose to specialize in special events such as concerts, conferences etc. Others, prefer to be professional and organize many events. Becoming an event organizer is a gradual process. While there is no mantra to become an event planner, there are steps you can follow to become one.
If you want to understand outdoor event management, it is important to have experience in the field. To gain experience, you can do volunteer work, get an internship or join a full-time job.
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If you are just starting out, you can volunteer at different events. This will help you get a low-level view of how things are done. We recommend that you try different job profiles to understand which part of event management you like best.
If you have work experience in event management or a related field, you can get paid work. This will help you gain practical experience of how events are planned, organized and managed. You can hire an event management company like Townscript with its latest event management software that manages end-to-end events. Or you can work with the event management department of different companies.
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